Top 10 Business Trends for Smart Entrepreneurs in 2017
The world is changing and many people are opting to start their own businesses. We see entrepreneurs popping up almost daily. Many of them make a great success of it and some do not last long. There are some similarities used by successful entrepreneurs and we can all learn from them.
Social Media Presence
Social Media Presence
Social media is used by entrepreneurs to grow their businesses daily. This is one of the greatest told out there today and it is as powerful as it comes across. If your business is not on social media, you are missing out big time. We no longer reach for the phonebook when we need a service. Our first thought is to do a search on the various search engines. If you are just starting out, it is a cheap and effective way to market your business.
Online Stores
Ecommerce is a great way to sell goods and services. There is no need to set up shop anymore. We love online shopping because of the convenience of doing it from home. If you are a serious entrepreneur it is a great idea to introduce online shopping to your customers. If you have a physical store, you can also sell and gain customers on both online and offline channels using the popular applications like Shopify, Nexhop etc.
YouTube Ads
The power of YouTube is incredible. The amount of users on there daily is all potential customers if you are smart. You can setup your own advertising video without paying an arm and a leg. Having a TV commercial is going to cost you a small fortune but you can get away with paying less for an online ad. There are many professional voice over services online. Having a professional voice over will help your ad sound professional. Find a cheap female voice over or a male voice over if you so desire. The options are endless.
Go Green
We are trying to live a more Eco-friendly life these days and all entrepreneurs can cash in on this. If you can use this to grow your business, why not. Organic goods are selling quickly as we all seek out to save the world one day at a time. It really does not matter which business you are in, you can make it more ‘green’ and see how your success grows.
Passion
If you read articles or interviews by successful entrepreneurs, they all have the same voice. You have to follow your passion if you want to be successful. A lot of new entrepreneurs do something they are good at or something they enjoy doing. This is very important if you want to make a difference. Do not pursue a business idea if you don’t feel passionate about it.
Facebook over Twitter
Twitter has had a growth from 2015 to 2016. With that being said, it is marginal compared to the amount of users on Facebook daily. You should definitely use both platforms to get your name out there, but Facebook takes priority. You will be able to reach more potential customers and it is more search-effective so you can reach the right type of clients.
Hire virtual staff
The days of entrepreneurs wearing many hats are over. You can hire the right staff virtually. There is no need to setup office anymore. It is easy to hire a virtual assistant, a virtual marketing consultant, you name it. It just makes business sense to do it. You get the expert service without the expenses of providing them with a computer, telephone, and the works. Virtual workers already have all of this in place and you basically only pay for the service.
Flexible work hours
There are no more set working hours for the trendy entrepreneur. Hours can be flexible as long as deadlines are met. This is really all successful entrepreneurs care about. It really makes sense if you think about it. Paying someone to work 8 hours a day when in reality they could do the job in 4 hours, is absurd. You could save yourself a lot of costs by moving away from the full-time job hours.
Work from home
This one ties in with a few of the other trends but it needs mentioning. Unless you are so successful that you absolutely need office space, it is not necessary. Many entrepreneurs run their businesses from their home office. All you really need these days is a desk, laptop and a phone.
Freedom
We are all searching for freedom from that dreaded 9-5 job. This might be a motivator for many entrepreneurs when they start out. Entrepreneurs are working from coffee shops, vacation spots and the sofa. You can have that freedom if you make use of all the online assistance out there.
Have a look at some on the most successful entrepreneurs out there today and see how they do it. You need to keep up with the trends to get the full benefit of running a successful business. Life could be easier by following the trends, if you are smart.
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